Sarah Wangui Muiruri, School of Economics and Business (HH), will defend her PhD thesis "Norwegian consumers’ acceptance of sustainable dietary alternatives" on Tuesday 29 April 2025.
Norwegian title of the thesis:
“Norske forbrukeres aksept for bærekraftige kostholdsalternativer”
Prescribed subject of the trial lecture:
“Research-driven implications and recommendations for marketing, policy makers, and product developers of meat alternatives in Norway”
Time and place for the trial lecture and the public defence:
29 April 2025, 12:15 at room TU101, Tower Building, NMBU, Christian Magnus Falsens vei 30, Ås. MazeMap: TU101, Tårnbygningen, NMBU - MazeMap
Program:
12:15 Welcome and trial lecture
13:05 Break
13:20 Presentation of the thesis and public defence
Evaluation committee:
- First opponent: Associate Professor Daniele Asioli, Department of Agri-Food Economics and Marketing, University of Reading, UK.
- Second opponent: Senior Scientist Themistoklis Altintzoglou, Nofima, Norway.
- Committee coordinator: Associate Professor Aida Tabarroky Ardebili, School of Economics and Business, NMBU
Supervisors:
- Main supervisor: Professor Kyrre Rickertsen, School of Economics and Business, NMBU
- Co-supervisors: Research Professor Geir Wæhler Gustavsen, NIBIO and Research Scientist Anna Birgitte Milford, NIBIO.
The doctoral thesis is available for public review at the NMBU library. A PDF version of the thesis can be downloaded here:
Thesis number 2025:21, ISSN 1894-6402, ISBN 978-82-575-2233-9