Sarah Wangui Muiruri, Handelshøyskolen (HH), forsvarer sin avhandling "Norwegian consumers’ acceptance of sustainable dietary alternatives" tirsdag 29. april 2025.
Norwegian title of the thesis:
“Norske forbrukeres aksept for bærekraftige kostholdsalternativer”
Prescribed subject of the trial lecture:
“Research-driven implications and recommendations for marketing, policy makers, and product developers of meat alternatives in Norway”
Time and place for the trial lecture and the public defence:
29 April 2025, 12:15 at room TU101, Tower Building, NMBU, Christian Magnus Falsens vei 30, Ås. MazeMap: TU101, Tårnbygningen, NMBU - MazeMap
Program:
12:15 Welcome and trial lecture
13:05 Break
13:20 Presentation of the thesis and public defence
Evaluation committee:
- First opponent: Associate Professor Daniele Asioli, Department of Agri-Food Economics and Marketing, University of Reading, UK.
- Second opponent: Senior Scientist Themistoklis Altintzoglou, Nofima, Norway.
- Committee coordinator: Associate Professor Aida Tabarroky Ardebili, School of Economics and Business, NMBU
Supervisors:
- Main supervisor: Professor Kyrre Rickertsen, School of Economics and Business, NMBU
- Co-supervisors: Research Professor Geir Wæhler Gustavsen, NIBIO and Research Scientist Anna Birgitte Milford, NIBIO.
The doctoral thesis is available for public review at the NMBU library. A PDF version of the thesis can be downloaded here:
Thesis number 2025:21, ISSN 1894-6402, ISBN 978-82-575-2233-9